The key ingredient here is deep sea magnesium - a unique form of magnesium that can be absorbed easily through the skin. Once absorbed, it helps regulate GABA, a neurotransmitter that naturally calms us down and helps us get deeper, more restful sleep. 

Magnesium also helps with restless legs and growing pains (which can sometimes wake babies or toddlers up in the middle of the night without us knowing).

Yes, all our products are safe for ages 6 months and up. Our kids bedtime lotion is gentler on their skin and is also ideal for adults with sensitive skin.

You can apply our magnesium butter and lotion as needed, both morning and night, as your body will self-regulate absorption. At night, it aids relaxation and sleep by calming muscles and nerves, while during the day, it supports energy through biochemical reactions that contribute to energy production.

Most people notice improved sleep within a week of nightly use. Remember that we do not become deficient overnight and do not replenish overnight. Magnesium is a mineral we burn through daily, so consistency is key. We recommend applying the cream every night before bed as a non-negotiable.

Magnesium cream can be applied straight to the skin for optimal absorption, rather than relying on the (often malfunctioning) digestive tract like powders and pills. By bypassing the digestive system, it goes straight into the bloodstream and is delivered directly to the cells that need it most.